Brands live in the minds of everyone who experiences them; employees, investors, the media and customers.
Simply put, brands are perceptions.
Your brand is more than just a logo, a name, a symbol or an icon.
Branding is often mistaken for as logo design. Your brand is much more than this. Your brand encompasses everything your business stands for. It is what people experience when they think of you or use your products or services.
A brand is the way a company, organisation or individual is perceived by those who experience it. It’s more than simply a name, a term, a design or a symbol. It’s a recognisable feeling a product or business evokes.
Our Branding Process
1. Let's talk
With something as important as your brand, it's crucial we get to know you. We can meet face to face, by video call or a simple phone call.
The second stage begins with the exploration of your business, competitors, target audience and existing branding you may have.
We look far beyond your logo by creating the story behind your brand – a visual identity.
The creation of your brand guidelines and the big reveal of the new you - in print and in digital.