King Alfred School provide education for the children of Highbridge, Burnham-on-Sea and the surrounding areas. They pride themselves on ensuring every child achieves their full potential, both academically and socially. Kind Alfred school lie at the heart of their community and believe their role is to develop the next generation into successful citizens.
King Alfred School were keen to work with a local business to help produce their new school prospectus, presentation folder, professional photography and printing.
Firstly, we spent some time with the students within dedicated branding lessons, so that they could ask questions and learn about branding. This gave us a chance to get to know the students and what it meant to them to have a strong brand. We were pleased to see that they were very passionate about the subject and wanted to show that they were proud of their school. Through some branding exercises, the school and students came up with their new strap line:
BELONG, BELIEVE, BE PROUD
This helped us form the very beginnings of their brand. We then used this to work on several photography shoots, designing the school prospectus and presentation folders. Being situated just around the corner from King Alfred School, we felt very privileged to be involved in this project.