We were delighted when Sopha approached us about working with them on the brand new Sopha brand. What a treat it was to start the journey with them from the very start of Sopha, the grand build! We were privileged to watch the Sopha store being built and wow, what an incredible job they’ve done. Don’t forget to go and visit them in Highbridge, Somerset.
The first challenge, was to delve deep in to the thought process of putting ourselves in to the shoes of Sopha and create a logo that encompassed all that they stand for. Our first thoughts were…do we play it safe or do we have some fun?? Of course, we decided to have some fun and give Sopha a brand with a slightly cheeky personality that would help create memorable communications going forward.
Here’s where the Sopha Koala comes in. He’s very cute, very cuddly and sleeps for a very long time, 22 hours a day!! He’s the Koala that stole the ‘h’ from Sopha, the Koala that causes all the trouble (when he’s awake!), gives the orders (he has a very busy store to run, of course!), is always messing up the bed displays (there’s a lot of sleeping to be done….zzzzzzzz!), oh, and of course, there’s a lot of modelling shots to pose for. As you can see below, whilst lounging on a handmade Sopha mattress (lovingly all made in Somerset). Such a busy Koala!!
The Design Hive team have been let loose on many creative projects for Sopha. Here are some of the projects we have worked on so far:
• Logo Design
• Brand Guidelines
• Leaflet Design
• Flyer Design
• Packaging Design
• Signage Design
• Advert Design
• Label & Sticker Design
• Coffee Shop Menu Design
• Poster Design
• Social Media Imagery
• Website Design & Build
We also had the incredible challenge of designing and building Sopha their very first ecommerce website. The website not only caters for local trade in Somerset, but for everyone across the UK.
Built from the ground up, we designed and created a fully responsive e-commerce website that continued their strong identity, provides a solid platform for their huge range of variable products and ensured the final site was easy to maintain for the future.
With over 510 products and rising, spread over 60 plus categories, it was a lot of work and probably our largest developed site to date, but we had great fun building their new website!
It really has been a designers dream to work on the Sopha brand. If you have an exciting project on the horizon, no matter how big or small, get in touch with The Design Hive team on 01278 783273 or email firstname.lastname@example.org